Qlhype is the go-to destination for those who live fashion with passion and seek unique, exclusive pieces that keep up with the most hyped trends.
Our multibrand fashion hub offers a curated selection of both new and preloved items from today’s top luxury brands — ranging from urban streetwear and sportswear to timeless essentials. Perfect for any occasion, and for those who love to stand out with bold, original style.
Every item is handpicked and authenticated by our team of experts, ensuring the highest standards of quality and authenticity.
Looking for the ultimate experience? Explore our exclusive VIP section, where you'll find looks straight from the wardrobes of celebrities and influencers.
Qlhype is the choice of those who dare, push their styles further, and want to make more sustainable fashion choices — less waste, more drip.
Qlhype was born in Milan in 2022 with a clear vision: to revolutionize the way we experience luxury — making it more conscious, accessible, and sustainable.
We believe in the power of community and the value of second chances.
Qlhype is your fashion destination, where every click is a step into a community that thrives on style, smart choices, and real connections.
Here, fashion isn’t just meant to be worn — it’s meant to be shared.
We collaborate with influencers, creators, and fashion insiders to tell the story of a different kind of luxury.
Through exclusive events, unique content, and genuine connections, our community turns fashion into a true lifestyle.
Qlhype events are moments of pure energy, where fashion is celebrated with style and authenticity.
Here, unique experiences are created, ideas are exchanged, and a cool, authentic community comes to life.
We’re changing the way shopping is done, one step at a time.
We blend hype with awareness, luxury with true accessibility.
New, preloved, celeb drops — everything matters, as long as it has style.
For us, fashion isn’t about accumulating, it’s about curating.
And doing it right.
THE FUTURE? WE'RE WEARING IT
DESIGNED TO DISRUPT. STYLED TO STAY
We’ve created a space where style lasts longer than a season.
We reduce excess, give value to what deserves a second chance, and curate only pieces that still have a story to tell.
Less waste, more intention.
Fashion, but with purpose.
OUR MANIFESTO
#1 We don’t need “new” for the sake of it.
We give new life to what still has a story to tell.
#2 Trends fade, style remains.
The past inspires us, preloved leads the way. And some pieces last longer than a lifetime.
#3 Dressing is a choice.
Repairing, reusing, curating — this is how we rewrite the rules.
#4 Less Waste. More Taste.
It’s not just a slogan. It’s our attitude.
Qlhype’s green isn’t just fashion — it’s the new face of luxury: authentic and sustainable.
GREEN IS THE NEW HYPE
Qlhype is sustainability without compromise.
We select only pieces with soul, materials that respect the planet.
Here, the game is slow fashion — with slow rhythms, high quality, and minimal impact.
Packaging? Only recycled paper, because the future is built on smart, stylish choices.
FIRENZE TOUR
ROMA TOUR
MILANO TOUR
